Blue Collar Culture
The Blue Collar Culture Podcast is for business owners and leaders who work for a living. You've scratched and clawed to build your business. You don't have ping-pong tables and nap pods, you employ down-to-earth, hard-working men and women who aren't afraid to get their hands dirty.
This podcast is about you. We highlight your stories of success and share the secrets to winning with Blue Collar Culture. Never miss an episode, sign up for updates at BlueCollarCulture.com.
Blue Collar Culture
Recruit Better & Sell Better With A Brand Story With Philip St. Jacques
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Ryan Englin and Jeremy Macliver
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Episode 76
The marketing and branding of your company impacts so much more than just sales. Marketing for existing customers, new customers, and technicians are all connected. In this episode, Philip St. Jacques of WorkWave explains the importance of building your brand story in the recruitment process. Join host Ryan Englin as he chats with Philip about why businesses should invest in marketing and branding and how advertising your culture externally help attract top talent into your organization.
